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Bank of America customers, HSUS
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by tigers9 on May 30, 2007
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BOFA (bank of america)account holders need to complain to their bank NOW, this explains how they/HSUS can have so much money, they have all these credit card programs.
Z
From HSUS website:
http://www.hsus.org/shop/hsus_checking_a_new_way_to.html
HSUS Checking: A New Way to Make a Difference
Now having a checking account can make a difference.
Open a new HSUS Bank of America checking account and celebrate your love of animals with every purchase you make using your HSUS Bank of America VISA® Check Card.*
"This is a great way to support the work of The Humane Society of the United States. When you open your account, and each time you make an eligible purchase with your Bank of America VISA check card, you'll support our mission to combat animal cruelty and care for animals in need," says Wayne Pacelle, President and CEO of The HSUS."**
HSUS VISA check card
So now you really can make every purchase matter whether it is groceries, gas, home electronics, toys, pet food, airline tickets, or even that well-deserved latte.
*You will receive a VISA Platinum Check Card when you open your account. In Spring 2007, you will receive a customized HSUS VISA Check Card.
**Bank of America will pay The HSUS for each new checking account and every year on the anniversary of enrollment, as well as .10% on eligible net puchases with your HSUS VISA Check Card, at no additional cost to you.
BOFA press from last year:
http://newsroom.bankofamerica.com/index.php?s=press_releases&item=7600
Bank of America Introduces New Affinity Banking Products
New Offering Creates Added Value for Partners and Consumers
CHARLOTTE, N.C., Nov. 15 /PRNewswire/ -- Just 10 months after its acquisition of MBNA, today, Bank of America announced the launch of affinity banking. The game-changing innovation marks the first time in financial services a bank offers a broad complement of financial services to partner organizations whose members share a strong common interest or passion -- such as their college or university, favorite cause, or professional affiliation. The model was created by the former MBNA organization 25 years ago, however the monoline business was largely focused on credit cards. In addition to credit card, affinity banking will include deposit and home equity products.
(Logo: http://www.newscom.com/cgi-bin/prnh/20050720/CLW086LOGO-b)
"Over the years, we have cultivated affinity partnerships with thousands of organizations and are now able to create added value for affinity partners and customers," said Bruce Hammonds, president of Bank of America Card Services. "Bank of America's size and scale will help maximize relationships and revenue for our affinity partners by providing their members with a full range of financial products and services."
With the new offering, the bank intends to build a new consumer credit and deposit continuum and further fuel customer preference and loyalty. Bank of America customers can further support the organizations for which they are most passionate through their lines of credit and everyday checking and debit card transactions.
The following organizations, representing nearly 10 million members, are the first to sign agreements with Bank of America to offer affinity deposit and/or home equity products and services:
- American Quarter Horse Association
- Brown Alumni Association
- The District of Columbia Bar
- Defenders of Wildlife
- Habitat for Humanity International
- The Humane Society of the U.S.
- The Medical Society of the State of New York
- New York State Bar Association
- National Trust for Historic Preservation
- National Wildlife Federation
- National Wild Turkey Federation
- The University of Arizona Alumni Association
The affinity deposit product package includes the following benefits for customers:
- Choice of checking account and savings account with Keep the Change™
- Special Affinity Advantage/Prime rates on CDs, IRAs and money market
accounts
- Affinity name/logo on checks and statements
- Customized check card with affinity organization's logo
(available in Q1 2007)
Beginning November 20, 2006, the new deposit products will be marketed to participating organization members and supporters online at group Web sites, and will be available at select banking centers in Dallas/Ft. Worth, Arkansas, Chicago, Southeastern Pennsylvania, New York City, Riverside and North Orange County, California. Affinity banking products are planned to roll out to banking centers nationwide in Q1 2007, and will include a greater number of partners as they are added throughout the year.
"January marks the one year anniversary of the Bank of America-MBNA merger and these new offerings demonstrate the power of that union," said Cathy Kenworthy, Deposits and Debit Products executive at Bank of America. "Now customers can deepen the passion they have for their favorite organization with competitive checking and savings products that also help them achieve their financial goals."
"Tens of thousands of supporters currently hold The Humane Society of the United States' affinity credit card, and that is a direct testament to the quality and value of the program," said Steve Putnam, VP Corporate Relations of The Humane Society of the U.S. "We couldn't ask for a better partner who cares more about the success of our program. The HSUS is extremely excited to begin offering our supporters additional affinity products from Bank of America that will help us expand our animal protection efforts."
Bank of America
Bank of America is one of the world's largest financial institutions, serving individual consumers, small and middle market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk-management products and services. The company provides unmatched convenience in the United States, serving more than 55 million consumer and small business relationships with more than 5,700 retail banking offices, nearly 17,000 ATMs and award-winning online banking with more than 20 million active users. Bank of America is the No. 1 overall Small Business Administration (SBA) lender in the United States and the No. 1 SBA lender to minority-owned small businesses. The company serves clients in 175 countries and has relationships with 98 percent of the U.S. Fortune 500 companies and 80 percent of the Global Fortune 500. Bank of America Corporation stock (NYSE: BAC) is listed on the New York Stock Exchange.
Keep the Change Program
Keep the Change is an innovative savings program from Bank of America that recently marked its one year anniversary with over 3 million customers (including 1.3MM new Checking Customers and an additional 1.8MM new savings accounts) program since its launch. Over $200 million have been saved by consumers nationwide effortlessly. The program is simple. With every purchase made by a Bank of America Visa® Check Card, the bank automatically rounds up amount to the nearest whole dollar and the difference is transferred from their checking account into their savings account at the end of each day. Bank of America matches 100 percent of the Keep the Change transfers for the first three months of enrollment and matches five percent thereafter, up to $250 paid annually.
Photo: http://www.newscom.com/cgi-bin/prnh/20050720/CLW086LOGO-b
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
SOURCE: Bank of America
CONTACT: Betsy Weinberger of Bank of America, +1-704-387-7376, or
betsy.weinberger@bankofamerica.com
Web site: http://www.bankofamerica.com/
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RE: Bank of America customers, HSUS
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by tigers9 on May 30, 2007
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BOFA contact to complain about HSUS:
Bank of America Corporate Center
100 North Tryon Street
Charlotte, North Carolina 28255
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RE: Bank of America customers, HSUS
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by tigers9 on May 30, 2007
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<snip>
While NASCAR gets the headlines, especially in this part of the country, the bank's early testing has found charitable causes such as Habitat for Humanity International and the Humane Society of the U.S. to be its bestsellers, Kenworthy said.
<snip>
http://www.charlotte.com/business/story/132181.html
Posted on Wed, May. 23, 2007
CUSTOMER LOYALTIES
BofA to give program more gas
New national promotion to feature products for race fans
RICK ROTHACKER
rrothacker@charlotteobserver.com
As it looks to sell more checking accounts and debit cards, Bank of America Corp. increasingly wants to tap customers' loyalties to sports, universities and charitable causes.
The Charlotte bank has been testing its "affinity banking" initiative since last fall but starting today will put more marketing muscle behind the first batch of 27 products. The biggest splash will be for new NASCAR and driver accounts as the city gets ready for Sunday's Coca-Cola 600 at Lowe's Motor Speedway.
Bank of America began previewing the NASCAR products in Charlotte last week but will kick off a national promotion with an appearance by driver Kasey Kahne noon today at its uptown headquarters.
Under the program, race fans can get logos on their checks, debit cards and statements, and earn points when they make purchases.
"We think it's a reason to come to Bank of America," said Cathy Kenworthy, the bank's deposits executive.
While NASCAR gets the headlines, especially in this part of the country, the bank's early testing has found charitable causes such as Habitat for Humanity International and the Humane Society of the U.S. to be its bestsellers, Kenworthy said. Other options include accounts with ties to universities and professional groups around the country.
Bank of America got the idea for affinity banking last year when it bought MBNA Corp., which pioneered the concept in credit cards. It's also pushing to add innovative twists to financial products that are largely the same from bank to bank.
Kenworthy said the new accounts can lure customers from competitors and prompt current clients to open multiple accounts. Many consumers have more than one credit card, but it's becoming more common in banking as spouses maintain separate accounts and their children add banking services, she said.
As an added draw, Bank of America's NASCAR accounts earn "RacePoints" that can be redeemed for merchandise and fan experiences. With other cards, the bank makes financial contributions to the affinity group.
Bank of America plans to continue adding organizations, including new drivers, Kenworthy said.
In the credit card realm, the bank partners with about 5,000 groups, sports teams and others.
Affinity for NASCAR
Bank of America is offering five checking accounts and debit cards with racing ties:
• NASCAR
• Dale Earnhardt Sr.
• Dale Earnhardt Jr.
• Martin Truex Jr.
• Kasey Kahne
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RE: Bank of America customers, HSUS-sample letters
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by tigers9 on May 30, 2007
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http://www.rexano.org/
Recent News & Commentary
Educate Microsoft about HSUS
Educate Bank of America about HSUS-sample printable letter in MS DOC and PDF
http://www.rexano.org/Documents/HSUSBOFA.doc
http://www.rexano.org/Documents/HSUSBOFA.pdf
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